PALCO produced this editorial session for e-commerce with the purpose of selling NORMAL OR NOT’s pieces with a light look and not the conventional concept of e-commerce. NORMAL OR NOT is an independent Portuguese brand based in the north of Portugal and all the pieces are made thinking of the real woman that likes to dress differently and in a light way without rules.
For the face of this e-commerce photo shooting we counted on the content creator and business woman JOANA VERÍSSIMO.

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