{"id":10624,"date":"2025-07-10T08:41:21","date_gmt":"2025-07-10T08:41:21","guid":{"rendered":"https:\/\/palcocollective.com\/its-for-tomorrow\/"},"modified":"2026-03-27T11:33:40","modified_gmt":"2026-03-27T11:33:40","slug":"its-for-tomorrow","status":"publish","type":"page","link":"https:\/\/palcocollective.com\/en\/its-for-tomorrow\/","title":{"rendered":"\u00c9 Pra Amanh\u00e3"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"10624\" class=\"elementor elementor-10624 elementor-8491\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-26ec8bd e-con-full e-flex e-con e-parent\" data-id=\"26ec8bd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-d7c936d e-con-full e-flex e-con e-child\" data-id=\"d7c936d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-f40efa0 e-con-full e-flex e-con e-child\" data-id=\"f40efa0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c8c67bd elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"c8c67bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A no-nonsense conversation with inspiring people.<br>\u00c9 Pra Amanh\u00e3 is a PALCO series, created to introduce inspiring, entrepreneurial, and creative people. Their work, their brand, their ideals. In an informal conversation of around 1 hour, we will talk about everything that inspires us\u2014our story, our journey.<br>The message: GO FOR IT AND DO IT, TODAY OR TOMORROW, BUT DO IT!  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-57de73d elementor-widget elementor-widget-heading\" data-id=\"57de73d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SEASON 1<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b85a2b0 e-con-full elementor-hidden-mobile elementor-hidden-tablet e-flex e-con e-child\" data-id=\"b85a2b0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-346b81f e-con-full e-flex e-con e-parent\" data-id=\"346b81f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-1108d00 e-con-full e-flex e-con e-child\" data-id=\"1108d00\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c0cd688 elementor-widget elementor-widget-video\" data-id=\"c0cd688\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/721422683?color=0201012E&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=0&amp;portrait=0&amp;byline=0#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d09e29b elementor-widget elementor-widget-heading\" data-id=\"d09e29b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Episode 1 | RETROKITCHEN<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63854dc elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"63854dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>They have a cool style and an easy-going personality. They are creative and have an infectious energy! Rui and T\u00e2nia created <strong><a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/Retrokitchenbraga\/\">@Retrokitchenbraga<\/a><\/strong> to host friends at home. Together, they also built a strong, consistent brand and a community of genuine followers and customers!   <br>We talk about purpose, Instagram, and the power of community. We also talk about education, values, and perseverance! <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b88856e elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"b88856e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Direction &amp; Arts:<\/strong> PALCO<br><strong>Guests:<\/strong> <a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/retrorui\/\">@retrorui<\/a> <a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/taniar0berts\/\">@taniar0berts<\/a><br><strong>Hosted by:<\/strong> <a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/patriciiasilverio\/\">@patriciiasilverio<\/a><br><strong>Director of Photography:<\/strong> <a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/ppcosta.pt\/\">@ppcosta.pt<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-304e182 e-con-full e-flex e-con e-child\" data-id=\"304e182\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cc3d921 elementor-widget elementor-widget-video\" data-id=\"cc3d921\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/726041749?color=0201012E&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=0&amp;portrait=0&amp;byline=0#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-651e1ad elementor-widget elementor-widget-heading\" data-id=\"651e1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Episode 2 | CATALYST<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f0280f5 elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"f0280f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In the second episode of IT\u2019S FOR TOMORROW, <strong><a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/afcoosta\/\">@afcoosta<\/a><\/strong> talks to us about Portuguese fashion, brands, sustainability, and purpose!<br>Ana inspires us with her unique essence, knowledge, and her purpose of making the world a better place!<br><span style=\"font-size: inherit; text-align: inherit; color: var( --e-global-color-text ); letter-spacing: -0.015em;\">A special thank you to <strong><a href=\"https:\/\/www.instagram.com\/forteamslab\/\" target=\"_blank\" rel=\"noopener\">@forteamslab<\/a><\/strong><\/span><span style=\"font-size: inherit; text-align: inherit; color: var( --e-global-color-text ); letter-spacing: -0.015em;\"> for giving us airtime to record this episode!<\/span> <img decoding=\"async\" class=\"emoji\" style=\"color: var( --e-global-color-text ); background-color: #ff90a4; letter-spacing: -0.015em;\" role=\"img\" draggable=\"false\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/14.0.0\/svg\/2728.svg\" alt=\"\u2728\"><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d74048e elementor-widget elementor-widget-text-editor\" data-id=\"d74048e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Direction &amp; Arts:<\/strong> PALCO<br><strong>Guest:<\/strong> <a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/afcoosta\/\">@afcoosta<\/a><br><strong>Hosted by:<\/strong> <a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/patriciiasilverio\/\">@patriciiasilverio<\/a><br><strong>Director of Photography:<\/strong> <a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/pcosta.pt\/\">@pcosta.pt<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7110365 e-con-full e-flex e-con e-child\" data-id=\"7110365\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f8f063b elementor-widget elementor-widget-video\" data-id=\"f8f063b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/722159326?color=0201012E&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=0&amp;portrait=0&amp;byline=0#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34cd749 elementor-widget elementor-widget-heading\" data-id=\"34cd749\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Episode 3 | CONSTAN\u00c7A ENTRUDO<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ae0f9f elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"0ae0f9f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Constan\u00e7a crossed our path about six years ago when we discovered her work at <strong><a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/vogueportugal\/\">@vogueportugal<\/a>.<\/strong><br>We hoped to collaborate one day and, after some time, fate brought us together through a collaboration with <strong><a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/trimalhasknits\/\">@trimalhasknits<\/a>.<\/strong><br>We talk about the brand, inclusion, sustainability, influencers, and TikTok.<br>A special thank you to <strong><a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/trimalhasknits\/\">@trimalhasknits<\/a><\/strong> for giving us airtime to record this episode! \u2728<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3aa9852 elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"3aa9852\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Direction &amp; Arts:<\/strong> PALCO<br><strong>Guest:<\/strong> <a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/constanca_entrudo\/\">@constanca_entrudo<\/a><br><strong>Hosted by:<\/strong> <a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/patriciiasilverio\/\">@patriciiasilverio<\/a><br><strong>Director of Photography:<\/strong> <a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/ppcosta.pt\/\">@ppcosta.pt<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0df6f1b e-con-full e-flex e-con e-parent\" data-id=\"0df6f1b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8334569 elementor-widget elementor-widget-heading\" data-id=\"8334569\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SEASON 2<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e636e1e e-con-full e-flex e-con e-parent\" data-id=\"e636e1e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-10f6c8c e-con-full e-flex e-con e-child\" data-id=\"10f6c8c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7879c99 elementor-widget elementor-widget-video\" data-id=\"7879c99\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/722161051?color=0201012E&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=0&amp;portrait=0&amp;byline=0#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-af7051e elementor-widget elementor-widget-heading\" data-id=\"af7051e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Episode 1 | SANJO<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0bf5c36 elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"0bf5c36\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Did you know that <strong><a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/originalsanjo\/\">@originalsanjo<\/a><\/strong> is the first Portuguese sneaker brand? It is almost 90 years old. It is a culturally rich brand that was worn by athletes across the country and by the military. SANJO was considered one of the mandatory school supplies in Salazar\u2019s time.<br>Its community carries 90 years of history and, to this day, the brand still receives photos from people that capture distant times, remarkable stories, and pride in being part of the brand\u2019s legacy. We tell the entire story, positioning, and transformation the brand has gone through in this third life, led by <strong><a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/helder_pinto13\/\">@helder_pinto13<\/a><\/strong> and the rest of the team.    <\/p><div class=\"_a9zs\"><span class=\"_aacl _aaco _aacu _aacx _aad7 _aade\">A special thank you to <strong><a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/museudocalcado\/\">@museudocalcado<\/a><\/strong> for providing the space. <strong><a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/originalsanjo\/\">@originalsanjo<\/a><\/strong> is also featured in the exhibition with a unique documentary about the brand\u2019s history. <\/span><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef4a4ac elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"ef4a4ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Direction &amp; Arts:<\/strong> PALCO<br><strong>Guest:<\/strong> <a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/helder_pinto13\/\">@helder_pinto13<\/a><br><strong>Hosted by:<\/strong> <a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/patriciiasilverio\/\">@patriciiasilverio<\/a><br><strong>Director of Photography:<\/strong> <a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/pcosta.pt\/\">@pcosta.pt<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-22ae41c e-con-full e-flex e-con e-child\" data-id=\"22ae41c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9da8e80 elementor-widget elementor-widget-video\" data-id=\"9da8e80\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/726634707?color=0201012E&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=0&amp;portrait=0&amp;byline=0#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0d63f83 elementor-widget elementor-widget-heading\" data-id=\"0d63f83\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Episode 2 | CATALYST<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-09cd6b5 elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"09cd6b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The second episode of Season 2 of IT\u2019S FOR TOMORROW features <strong><a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/francooculista\/\">@francooculista<\/a>.<\/strong> In addition to being our second client since we were founded, it is a leading optician\u2014both for the curation of the brands it represents and for the in-store experience, as well as the before and after of the digital era. An interesting conversation to understand how a traditional business reinvented itself over decades. \ud83e\udd13<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b7a0a7c elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"b7a0a7c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Direction &amp; Arts:<\/strong> PALCO<br><strong>Guest:<\/strong> <a href=\"https:\/\/www.instagram.com\/fmaof\/\">@fmaof<\/a><br><strong>Hosted by:<\/strong> <a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/patriciiasilverio\/\">@patriciiasilverio<\/a><br><strong>Director of Photography:<\/strong> <a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/ppcosta.pt\/\">@ppcosta.pt<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-36b7db9 e-con-full e-flex e-con e-child\" data-id=\"36b7db9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-20b19c2 e-con-full e-flex e-con e-parent\" data-id=\"20b19c2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a398d00 elementor-widget elementor-widget-heading\" data-id=\"a398d00\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SEASON 3<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-04af96b e-con-full e-flex e-con e-parent\" data-id=\"04af96b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-a00ef0b e-con-full e-flex e-con e-child\" data-id=\"a00ef0b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0836223 elementor-widget elementor-widget-video\" data-id=\"0836223\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/873719383?color=0201012E&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=0&amp;portrait=0&amp;byline=0#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d484ec elementor-widget elementor-widget-heading\" data-id=\"2d484ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Episode 1 | SANJO<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ac1dc elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"37ac1dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong><a href=\"https:\/\/www.instagram.com\/0cunha\/\" target=\"_blank\" rel=\"noopener\">CUNHA<\/a><\/strong> is a barbershop and Irish pub founded in 2022 in Caldas das Taipas.<br>The third season of IT\u2019S FOR TOMORROW explores my roots and showcases the richness of entrepreneurs, brands, and companies located in one of Minho\u2019s most influential industrial and innovation hubs. <a href=\"https:\/\/www.instagram.com\/0cunha\/\" target=\"_blank\" rel=\"noopener\"><strong><a href=\"https:\/\/www.instagram.com\/0cunha\/\" target=\"_blank\" rel=\"noopener\">O CUNHA<\/a><\/strong><\/a> is located in a very special place for me. Before it was <strong><a href=\"https:\/\/www.instagram.com\/0cunha\/\" target=\"_blank\" rel=\"noopener\">O CUNHA<\/a>,<\/strong> it was my grandmother\u2019s home for over 100 years. I grew up here, and this house will always have a very important emotional connection for me. Many of the decorative pieces belonged to my grandmother, and I am very proud to see that there is still so much of her there.   <\/p><p>When Pedro and S\u00f3nia took over this space, they embarked on an entrepreneurial journey, and <strong><a href=\"https:\/\/www.instagram.com\/0cunha\/\" target=\"_blank\" rel=\"noopener\">O CUNHA<\/a>,<\/strong> was born\u2014a business that offers various experiences to its community. Pedro is a barber by trade, but it is in the pub that he brings this space to life with traditional and alternative drinks, always accompanied by good rock music. The arts, poetry, and antiques are other charms that make this place a local reference point.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4fe988d elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"4fe988d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Direction &amp; Arts:<\/strong> PALCO<br><strong>Guest:<\/strong> <a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/0cunha\/\" target=\"_blank\" rel=\"noopener\">@0cunha<\/a><br><strong>Hosted by:<\/strong> <a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/patriciiasilverio\/\">@patriciiasilverio<\/a><br><strong>Director of Photography:<\/strong> <a class=\"oajrlxb2 g5ia77u1 qu0x051f esr5mh6w e9989ue4 r7d6kgcz rq0escxv nhd2j8a9 nc684nl6 p7hjln8o kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x jb3vyjys rz4wbd8a qt6c0cv9 a8nywdso i1ao9s8h esuyzwwr f1sip0of lzcic4wl notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/pcosta.pt\/\">@pcosta.pt<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0b3485f e-con-full e-flex e-con e-child\" data-id=\"0b3485f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ccb7c61 e-con-full e-flex e-con e-child\" data-id=\"ccb7c61\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>A no-nonsense conversation with inspiring people.\u00c9 Pra Amanh\u00e3 is a PALCO series, created to introduce inspiring, entrepreneurial, and creative people. Their work, their brand, their ideals. In an informal conversation of around 1 hour, we will talk about everything that inspires us\u2014our story, our journey.The message: GO FOR IT AND DO IT, TODAY OR TOMORROW, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10625,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-10624","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00c9 Pra Amanh\u00e3<\/title>\n<meta name=\"description\" content=\"A no-nonsense conversation with inspiring people. It\u2019s For Tomorrow is a PALCO series, created to introduce inspiring, entrepreneurial, and creative people.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/palcocollective.com\/en\/its-for-tomorrow\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00c9 Pra Amanh\u00e3\" \/>\n<meta property=\"og:description\" content=\"A no-nonsense conversation with inspiring people. It\u2019s For Tomorrow is a PALCO series, created to introduce inspiring, entrepreneurial, and creative people.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/palcocollective.com\/en\/its-for-tomorrow\/\" \/>\n<meta property=\"og:site_name\" content=\"PALCO COLLECTIVE\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Palcocollective\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-27T11:33:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/palcocollective.com\/wp-content\/uploads\/2022\/06\/palco_epramanha_01.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"564\" \/>\n\t<meta property=\"og:image:height\" content=\"846\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/palcocollective.com\\\/en\\\/its-for-tomorrow\\\/\",\"url\":\"https:\\\/\\\/palcocollective.com\\\/en\\\/its-for-tomorrow\\\/\",\"name\":\"\u00c9 Pra Amanh\u00e3\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/palcocollective.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/palcocollective.com\\\/en\\\/its-for-tomorrow\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/palcocollective.com\\\/en\\\/its-for-tomorrow\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/palcocollective.com\\\/wp-content\\\/uploads\\\/2022\\\/06\\\/palco_epramanha_01.jpg\",\"datePublished\":\"2025-07-10T08:41:21+00:00\",\"dateModified\":\"2026-03-27T11:33:40+00:00\",\"description\":\"A no-nonsense conversation with inspiring people. 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